RESULTS WORTH
SNUGGLING UP TO

Founded in 2006, Snuggle Bugz gives parents a trusted and reliable place where they could shop for the best products for pregnant moms and their babies. Demac and Snuggle Bugz started work together in 2011 - here is just one of our successful projects in working together.

  • Email
  • CRM
  • Analytics
  • +30%HIGHER ECOMMERCE SPEND
  • +20%EMAIL OPT-IN RATE
We experience growth rates month-over-month that most businesses experience year-over-year
Ben Burmaster, Founder Of Snuggle Bugz

The
Challenge

Shoppers seek out the team at Snuggle Bugz for advice at different stages of pregnancy. However, for those that shop more heavily online or do not visit the stores with regularity, how can Snuggle Bugz provide this consistent service, and 
at scale?

Bottles

The
Solution

Making use of their existing ESP, CRM and Analytics, Demac and Snuggle Bugz devised a program to collect the baby's due date and offer an email drip campaign with timely education and product recommendations at each key stage of pregnancy.

Snuggle

RESULTS

The first version of this program saw a 30% higher eCommerce spend in just one cycle!
That's a great outcome, but it's also a meaningful start for this program to iterate and grow.

Visit snugglebugz.ca

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