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Upcoming eCommerce Town Hall: Connecting Online + Offline & the Idea of Omni-Channel

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eCommerce Strategy

Want to learn more about eCommerce in Canada? Whether you’re new to the industry or have been involved for a while, our quarterly eCommerce Town Halls are a great way to gain further insight, share knowledge, and network with some of the biggest names in eCommerce.


After a very successful eCommerce Town Hall in February (read the recap here!), we’re back for another amazing night!

Our next eCommerce Town Hall will be centred around Connecting Online + Offline and the Idea of Omni-Channel. It will be held on Tuesday June 24th from 6:00-8:30PM within the MaRS Discovery District and will feature speakers from Frank & Oak and eBay Enterprise. If you’re a retailer, eTailer, eCommerce professional, or just somebody who wants to learn more about the industry, come join us!


Our Town Halls are a quarterly event based on engaging and informative discussions. The event is hosted by yours truly, Demac Media, along with our friends at MaRS. We’re two organizations who love to bring the Toronto community together to help bridge the knowledge gap in Canada’s eCommerce industry and push the market forward. It is a night of learning, sharing, and networking. We’re so excited for what we have planned! We hope you’ll join us!



Ethan Song (@mrethansong)
Co-founder, CEO, and Creative Director
Frank & Oak

Independent and determined, Ethan has launched and collaborated on an array of creative and entrepreneurial endeavours. As Co-founder, CEO, and Creative Director of menswear etailer Frank & Oak, Ethan enhances everything customer-facing, including the product, marketing campaigns, and online shopping experience. His vision of creating a simple and innovative company at the nexus of fashion, technology, and retail makes him an inspiration to his team and those around.

Ethan’s extensive retail experience and interest in sales and marketing made his early career as a strategic management consultant a natural fit. In 2012, he co-founded Frank & Oak to revolutionize the traditional retail model and offer men the simplest way to shop online. Ethan’s entrepreneurial spirit and passion for both the arts and sciences make him a successful driving force behind the innovative brand.


Ted McCaffrey
Enterprise Sales Director
eBay Enterprise Inc.

Ted has thirty years of experience selling solutions within the retail industry. As Sales Director, Ted is responsible for selling omnichannel solutions, like ship from store, in-store pickup and dropship, that enable multi-channel retailers to provide seamless shopping experiences to their ever-connected customers. Prior to eBay Enterprise, Ted spend nine year with Tyco Retail Solutions selling Inventory Visibility Solutions with RFID technology.


6:00PM – Check-in and networking
6:30PM – Presentations begin, each with a short Q&A session
8:00PM – General discussion, networking, post-event social


Our Town Halls are absolutely free, however spots are limited! If you wish to attend, be sure to register and reserve your spot now. We will have a list of those who have registered at the door.


MaRS Discovery District
101 College Street, Toronto
Room: Lower Concourse Auditorium**
Toronto, ON M5G 1L7

**The Auditorium is located on the lower concourse of the Phase 1 building (older brick building). Take the escalators to the right of the sercurity desk down to the lower concourse level, the auditorium is at the bottom on your left!


MaRS Discovery District is steps away from the Queen’s Park subway station, and about a 5-7 minute walk from College Station.

For those of you driving, there is parking within the MaRS building – the entrance is on the East side of the building. There is also street parking on Laplante, and parking in the hospital lots.

Reserve your spot now!


Follow the event and interact with us live by using: #eComTownhall

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