Using Mobile for Back to School Shopping

Just like the holiday season, Back-to-School shopping is one of the busiest times of the retail calendar. So how are Back-to-School shoppers shopping? Where are they finding deals? Turns out shoppers are going online and looking to mobile for back to school shopping. They are finding the best prices and coupons for the best deals! Find out how shoppers will use smartphones during this Back-to-School season.

Source: Marketing Pilgrim

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  • 67% of shoppers will use a Smartphone to check prices for Back-To-School shopping. Tweet This!
  • Will buyers use their Smartphones to shop in 2013? Yes (45%), No (36%). Tweet This!
  • 47% of shoppers use Smartphones to receive Back-to-School coupons via text. Tweet This!