QR Codes, Whats it All About?

QR codes (short for “quick response” codes) are designed to bring shoppers additional information on the product or brands they are looking at. But are they effective? Some may argue the death of QR codes stating it has lost its effectiveness; however, this infographic displays otherwise. How has using QR codes changed your experience with a particular band, product or service? According to this week’s infographic, it makes ads more interactive while also making it easier and faster to get information.


Source: Lab42Research

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  • 46% of consumers scanned a QR code for discounts. Tweet This!
  • 42% of consumers have used QR codes as a ticket. Tweet This!
  • 67% of people have seen QR codes in retail stores. Tweet This!