Demac Media Demac Media Brand Demac Media Brand



Bounce Rate Demystified

Timer Icon 1 Min

Analytics, Ecommerce Infographics

The bounce rate is a performance indicator that measures the quality of traffic a website is attracting. Google uses this rate as part of its algorithm to help determine the rank of a website. If a bounce rate is too high, it is likely that your site’s entrance pages are not relevant to your visitors. This week we share with you an infographic that outlines some key factors that affect bounce rate and ways to improve it.


Source: KISSMetrics

Tweet This!

  • The average website experiences a 40% bounce rate. Tweet This!
  • 20-40% of visitors will bounce from a well-targeted retail site. Tweet This!
  • 8 ways to improve bounce rate. Tweet This!
  • Subscribe to the Blog

    Stay updated with 20,000+ eCommerce leaders in our community

    Sign Up

    Let’s talk about your 10X return

    Icon/Social/Phone Contact us for pricing information