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Author Archives: Nicole M. Forten

About Nicole M. Forten

Marketing & Sales Coordinator

Ecommerce Infographics

The Free Shipping Dilemma

One of the most challenging strategic decisions any eCommerce merchant must face is whether or not they should offer free shipping. Nearly half of online orders now include a shipping benefit of sorts, but is this a cost that your online business can afford? Consider this weeks Infographic and find…


5 Marketing Tips For Your New eCommerce Business

Starting a new business is no easy task. It can take a lot of time, effort, and sometimes a lot of money to get your name out there. Fortunately, in today’s era of eCommerce, that doesn’t necessarily have to be the case. Not to say that it doesn’t take as…

eCommerce Strategy

What is a Payment Gateway?

The evolution of commerce has not only changed the way people shop but how they transact online. In traditional brick & mortar shops, a customer would carry their merchandise to the cash register and the cashier would ask, “how will you be paying?” Traditional payment methods include Cash, Debit or…

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