Welcome back to “Meet the Demacians”, a series on our blog that shifts the focus from what we do, to who we are. This week we’ve got another Demac newbie (I count >1 year as new) in the spotlight. He’s been here for 6 months, but Nicholas has plenty of experience in the tech world […]
Another week, another edition of “Meet The Demacians”! In this series we’re revealing what goes on behind the scenes, so you can see how a Commerce Agency operates, and learn more about the people who help build and grow amazing commerce experiences. I’ve known our next interviewee ever since she had an alliterative name that […]
Welcome to our latest series on the Demac Media blog! We cover the eCommerce industry in depth, but we’ve never turned the lense and shown a light on the amazing people here who contribute to the growth of our clients and the growth of the industry. This series will put Demac Media employees in the […]
Are you prepared to make it rain this holiday season? Every year Black Friday Cyber Monday (BFCM) seems to creep on retailers. We’ve already been helping our clients for weeks now properly prepare. Consumers ever-evolving path to purchase makes success a moving target for retailers, but one thing remains constant – the holiday season is […]
The percentage of total sales from online is growing, but you can’t ignore the opportunity that offline still holds. Think of it less as online vs. offline, and more like achieving a unification between to two. It’s hard for retailers to get in front of customers, so your best approach is to connect the two, […]
The holiday season seems to creep-up on us, starting earlier with each year that passes. Have you started planning your holiday email campaigns yet? There’s no better time than now to set yourself up for success! We created The Retailer’s Guide to the Galaxy Holiday Season to help retailers and merchants prepare for the busiest […]
Big data means even bigger breaches. Are you on high alert? You might be putting your company and your customers at risk through your marketing practices. Data breaches in 2016 were up 40% year over year, and email security in particular is putting your company, and consumers, at risk! We posted a reality check on […]
What does it take to run an omnichannel clothing company in the 2nd largest country in the world? A massive system of technologies to tie together all the intricacies needed to meet the expectations of online and offline shoppers… just ask Canadian clothing retailer Boathouse. Since 2011 we’ve partnered with Boathouse to bring their tens […]
If you build they will come… does not apply to eCommerce. In 2011 we partnered with Boathouse, Canada’s leading retailer of action brands like Volcom, Hurley, Billabong, Roxy, and more! Since opening their first store in smalltown Ontario in 1973 Boathouse is achieving amazing success by offering Canadians brands not found anywhere else in the […]
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