I spend a lot of time arranging travel to eCommerce conference for my colleagues and our customers as Demac’s Event Planner, but realized I rarely go to them myself. Months ago I blocked two days on my calendar to attend a conference. I was reluctant to attend at first. Worried it would take time away […]
After having worked with dozens of merchants over the last 10 years I’ve come to the conclusion that most of the time you can build a pretty amazing eCommerce business with a handful of the right people. Yup, you read that correctly. Only a handful of professionals. Most of us don’t actually need a giant […]
How do I compete against Amazon? This is easily one of the top 5 questions I get on an almost weekly basis. It’s also the reason many merchants make the mistake of trying to imitate Amazon in some form. Whether it’s a specific site feature, or their checkout flow, or how they handle product recommendations. […]
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